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Momentum Japan / Strategic Planning
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As a Senior Strategic Planner at Momentum Worldwide, I leverage my skills and experience in planning, consumer insight, and strategic insights to create impactful and engaging campaigns for global brands across various industries. I have been working at Momentum Worldwide for over three years, starting as an Strategic Planner and progressing to a senior role in April 2022.
Assistant Product Manager (2019.02 - Presents) ●Responsible of Baby’s & Maternity segment, leading domestic marketing strategy especially in Toiletry and Skincare category
Relevant Courses: the International role of Japanese Business, Nissan Corporate Case Study etc. Activities: TEDxWasedaU, Korean Student Association
- Promoting Vingle in Japan market through other media - Planning the marketing strategy to gather user to the Vingle platform
- Mainly analyzing and defining customer profile through New Car Buyer Survey. - Supporting role in the area of marketing research and possible additional small-scale projects in the area of marketing/market/customer analysis, and local research projects. - Supporting role in the area of the annual marketing plan.
Relevant Courses: Intro to Business, Principles of International Marketing
- Mainly analyzing the New Car Buyer Survey - Supporting to set up for the new survey - Supporting role in the area of the annual marketing plan