伊東 七菜

Lead the Japan Women’s merchandising and marketplace strategy, owning the differentiation and segmentation of product for both the physical and digital, working with agility under the pandemic with supply chain challenges. Accelerating Women’s business share 21 to 23%, reaching all-time high for Nike Japan (and bookings anticipated to rea

Manage ancross-functional team of 7 acros operations, merchandising, marketing, and supply planning to strategize and drive the Zozotown shop, specifically focused on serving the female Japanese consumer. Partner with internal stakeholders including, Finance, Legal, Consum

Analyze consumer needs and market capacity through digital retail KPIs, membership data, and physical consumer touchpoint to create the right category and product mix of each digital platform, including NikeApp, SNKRS App, Nike.com, and Zozotown. Be the advocate for Tokyo consumer insights to influence Portland-based footwear and apparel design product teams.

Create and present seasonal investment plans for al Nike Direct B&M doors to leadership teams, demonstrating clear understanding of open to buy, margin management, and retail planning acumen.

Create monthly merchandising and marketing plans by analyzing user traffic trends, visuals and copy, product selection, pricing, and organizing weekly PDP photo-shoots. Negotiate, execute sales, and process purchase orders domestic and international designers, artists, and

Manage 200+ associates in Ginza Flagship store, recruit/staff and train store associates, drive store operations, stockroom/inventory systems, and execute visual merchandising change-outs. Selected to be International New Stores team member, traveling to Munich, Germany and Hong Kong to support the opening of other the Abercrombie & Fitch Flagship to help scale fleet outside of US.

Support the organization of entrepreneur and investor relationship events.

Major in Business, focused on International Business. Minor in Neuroscience focused on Psychology.