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なにをやっているのか

WWF's Earth Hour WWF is an independent conservation organization, with over 35 million followers and a global network active through local leadership in over 100 countries. And Earth Hour is WWF’s flagship global environmental movement. Starting as a symbolic lights-out campaign in Sydney (Australia) in 2007, WWF’s Earth Hour has grown to become the world’s largest grassroots movement for the environment, mobilizing millions to take action in over 190 countries and territories. It is an hour that unites the world. It empowers and inspires anyone to take part and harnesses the power of the crowd to create positive environmental impact. Learn more at earthhour.org.

なぜやるのか

Now going into its eighteenth year, Earth Hour continues to shine a light on climate change and nature loss - the two biggest environmental issues facing our planet today. The time for action has never been more critical. Earth Hour encourages participants to share their commitment to the planet by Giving an hour for Earth, to create the Biggest hour for Earth yet. Participants are encouraged to dedicate one hour to planet-friendly activities, from embracing sustainable diets to learning about the environmental issues that we are facing. This serves as a rallying cry for the unprecedented collective action needed to address pressing environmental challenges. Visit www.earthhour.org to find out how you can take part this year, and Give an hour for Earth.

どうやっているのか

We empowers and inspires everyone, anyone, to take part in looking after our planet and we harnesses the power of the crowd to create positive environmental impact for our one shared home.