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HOOGA is wholly owned and managed by Eadeco (Singapore) Pte Ltd, as part of the Eastern Decorator Group that serves the Southeast Asia region with a portfolio of over 30 brands. Eastern Decorator Group has its presence at more than 1,200 points of sale and is one of the region's largest home textile manufacturers.
HOOGA is a home and living, lifestyle retail store. It brings consumers a wide range of merchandise suited for every season and everyone in the family. With its commitment to inspire the community to embrace the simple pleasures of everyday living, HOOGA offers a wide assortment of merchandise ranging from bed linens to bedding accessories, bath to storage, lightings to occasional furniture, and all your dining needs.
HOOGA stores are now available at 5 locations since its launch in 2018, namely Suntec City, Westgate, Raffles City, Great World and Plaza Singapura in Singapore and The Starling in Malaysia. More stores are opening in this year!
HOOGA is a leading innovative home textile across SEA.
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Happiness is our quest: We aim to offer inspiring and creative pieces to cosy up your living corners.
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We value people and take stock of happiness and meaning in lives.
Our latest innovative product is an engineered textile with the Technology Tested Effective Against
Bacteria And Other Viruses*
HeiQ Viroblock is a specially engineered textile treatment that has been tested to effectively inhibit the growth of bacteria and viruses up to 99.9%.
*Data provided by HeiQ based on testing conducted on FFP2 face masks.